So you guys all know that I am sucker for good hair care. Before there was the Brazilian Blowout, I had already devoted myself to the hopeless task of finding sulphate-free shampoos on the South African market to treat my over-processed, dry, frazzled, curly hair. I shared a few of my favs with you all a few years ago and I was so happy when I got questions and comments from people who were also trying to make the move towards healthier, sulphate-free hair care.
Since then, and with the rise and rise of the Brazilian Blowout, more and more brands are offering sulphate-free alternatives in their shampoo range. I have found that some use it as a marketing gimmick though, so I thought it was important to reiterate what I mentioned in my last post:
Only shampoos contain sulphates (or sulfates – both are acceptable). Not conditioners. If you see it on a conditioner bottle, it’s just clever (or not so clever) marketing because no conditioner should contain sulphates. Sodium Laureth Sulphate, Sodium Lauryl Sulphate, or Ammonium Laureth Sulphate are essentially the cleaning agents in shampoos. They are the bad boys that create all that luscious foam, leaving your hair feeling squeaky clean and stripped of all dirt and oil, including the good natural oils. If you have dry hair, they will dry it out even more. If you are prone to having an oily scalp, they strip your scalp of all that oil and your already over-productive sebaceous glands may produce even more oil in response to the lack of oil. Regardless of your hair type, in a mortal kombat battle between your hair/scalp and the sulphates, it’s a flawless victory every time to the sulphates.
Enter the sulphate free shampoos, they still clean like a bomb, but are more gentle. They won’t strip your scalp of all the natural oils that your scalp produces to keep your hair healthy.
About a month ago I came across a new brand that is creating an entire range of sulphate-free shampoos for all hair types. There are even products for babies and men. Now this makes me kinda excited because I would usually be the only curly girl amidst a swarm of Brazilian Blowouts in the small section of the Dischem hair care aisle, fully in “Black Friday in the tv section of Game stores” mode, searching frantically and prepared to wrestle those ladies to the ground for a lone bottle of sulphate-free shampoo. In South Africa, it can be difficult to find these shampoos and it’s really only those have had the Brazilian Blowout and been advised by their stylist that it is the only shampoo that is suitable for use afterwards, that are actively looking for this product. People don’t realise that sulphate-free shampoos are really better for everyone – no matter what your current hair situation is. And we should have more options (and just actual bottles) available in stores.
Hi Care Beauty has a full range of hair care products from the Brazilian Keratin shampoo and conditioner (most suitable for those who have had the Brazilian Blowout or for those looking for a protein boost) to their Argan Oil shampoo and conditioner to add a little moisture for curly girls such as myself. In between, they also have a Silver shampoo for blondes and those with highlights, Keratin 2-in-1 baby shampoo, Keratin 2-in-1 for men and a Caffeine Rejuve Regain shampoo for the treatment of hair loss. That’s the sherbert, right there!
And to put that sweet, red cherry right on top where it belongs, all the shampoos are sulphate-free. But my favourite part about this brand is that they are authentic. The shampoo bottles all say that they contain no sodium laureth sulphate or sodium chloride. And when you look at the conditioners, there is no mention of sulphates – instead the bottles attests to the lack of harmful ingredients and parabens (these bad boys need a whole other blog post of their own but, if possible, you may want to avoid these as well). No cleverly deceptive marketing – just facts.
So I hear what you are saying – “Yes Rox, I get it. Good for the scalp. Good for the hair. Not only for women. Not only for Brazilians. But how does your hair look and feel when it’s all said and done???” Cos the bottom line is – will my hair be on fleek or not?
Well… my curls don’t lie.
You can find out more about their products on their Facebook Page: Hi Care Beauty Care
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